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The Ease Of Use Of A Digital Menu Board Is Perfect For Smooth Advertising
Digital menu board in QSR’s on the rise in 2013?
A digital menu board is one of the most innovative applications of digital signage and it has enabled many business establishments to implement highly innovative menu displays. Businesses now use them en mass to meet their marketing and advertising needs and customers can use them to easily look up prices and other items on offer at the establishment. When placed on the table or at the entrance, the digital menu board is relatively easy to use and greatly improves communication with your clients while decreasing the waiting times between the arrival of a customer and the placing of an order in areas such as quick service restaurant (QSR) applications.
Digital menu board in restaurant applications.
Delving into an industry where digital menu board application in customer service is growing fast, we can have a look at the restaurant industry and how these boards are revolutionizing customer service. The customer can simply have a seat at the table, and instead of calling on the waiter, they can simply have a look at the digital menu board and make a choice without any pressure. Proper implementation of the digital menu board can result in very efficient services and happy customers. Recent innovations have added greater interactive features that add value to the customer experience.
QSR menu solution
The cost savings associated with the digital menu board.
For the restaurant owner looking for an innovative way to display restaurant menu items, the digital menu boards are a dream come true. Not only do they lower labor costs, but they are a once in a lifetime investment with no costly hardware maintenance or software updates. You will find an easy-to-manage and built-in toolkit that will allow you to easily manage your menu items. The digital menu board will be custom made for your business, and afterwards, you can simply drag and drop menu items onto the media player to update it. You can additionally add a few daily promotional offers that customers can buy into, promoting local produce and maximizing profit.
Avoiding distractions on the digital menu board.
To make the electronic menu board as easy to use as possible, it is important to have a very simple design that does not distract customers. Pre-loading your digital menu board with lots of flashing images and promotional offers alongside the menu items could be a recipe for confusion particularly for first time customers. You can employ menu board software that allows for a professionally designed menu content that customers can use intuitively. Implementation of the boards can go awfully wrong when not properly managed and you need a digital menu board company that offers top quality hardware and reliable software that will help make your business a success.
Most QSR menu boards come with built in software that ensures the product works straight out the box, so there are no additional “extras” to purchase, making this a real eye opener for global restaurant chains who wish to project a corporate image across their network of outlets.